{"id":12518,"date":"2011-12-22T14:34:02","date_gmt":"2011-12-22T14:34:02","guid":{"rendered":"https:\/\/www.techopedia.com\/definition\/app-economy\/"},"modified":"2017-10-20T17:40:58","modified_gmt":"2017-10-20T17:40:58","slug":"app-economy","status":"publish","type":"definition","link":"https:\/\/www.techopedia.com\/definition\/28141\/app-economy","title":{"rendered":"App Economy"},"content":{"rendered":"<h2><span id=\"what_does_app_economy_mean\">What Does App Economy Mean?<\/span><\/h2>\n<p>App economy refers to the range of economic activity surrounding mobile applications. Mobile apps created new fortunes for entrepreneurs and changed the way business is done. The app economy encompasses the sale of apps, ad revenue or public relations generated by free apps, and the hardware devices on which apps are designed to run.<\/p>\n<h2><span id=\"techopedia_explains_app_economy\">Techopedia Explains App Economy<\/span><\/h2>\n<p>Apps have helped shape the leaders in mobile technology. Apple Inc., which was first out of the gate with the promotion of its App Store in 2008, gained a large chunk of market share with its iPhone. Apps were part of the iPhone&#8217;s initial draw. Android has since gained ground with its Android Market, which peddles apps for Android-based phones.<\/p>\n<p>Apps are also effecting a shift for online businesses, which are often accessed through an app on a mobile device, rather than over the Web. As a result, websites that get most of their revenue through online ads have had to consider what apps mean to their business model.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What Does App Economy Mean? App economy refers to the range of economic activity surrounding mobile applications. Mobile apps created new fortunes for entrepreneurs and changed the way business is done. The app economy encompasses the sale of apps, ad revenue or public relations generated by free apps, and the hardware devices on which apps [&hellip;]<\/p>\n","protected":false},"author":7813,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","om_disable_all_campaigns":false,"footnotes":""},"definitioncat":[238,263,236,239,216],"class_list":["post-12518","definition","type-definition","status-publish","format-standard","hentry","definitioncat-buzzwords-and-jargon","definitioncat-mobile-app-development","definitioncat-network-management","definitioncat-productivity-software","definitioncat-software-development"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v24.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is the App Economy? - Definition from Techopedia<\/title>\n<meta name=\"description\" content=\"This definition explains the meaning of App Economy and why it matters.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"App Economy\" \/>\n<meta property=\"og:description\" content=\"This definition explains the meaning of App Economy and why it matters.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.techopedia.com\/definition\/28141\/app-economy\" \/>\n<meta property=\"og:site_name\" content=\"Techopedia\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/techopedia\/\" \/>\n<meta property=\"article:modified_time\" content=\"2017-10-20T17:40:58+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@techopedia\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.techopedia.com\/definition\/28141\/app-economy#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.techopedia.com\/definition\/28141\/app-economy\"},\"author\":{\"name\":\"Margaret Rouse\",\"@id\":\"https:\/\/www.techopedia.com\/#\/schema\/person\/f5dd538e31ee352d105b8af36c4268a5\"},\"headline\":\"App Economy\",\"datePublished\":\"2011-12-22T14:34:02+00:00\",\"dateModified\":\"2017-10-20T17:40:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.techopedia.com\/definition\/28141\/app-economy\"},\"wordCount\":174,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.techopedia.com\/#organization\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.techopedia.com\/definition\/28141\/app-economy#respond\"]}],\"articleSection\":\"\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.techopedia.com\/definition\/28141\/app-economy\",\"url\":\"https:\/\/www.techopedia.com\/definition\/28141\/app-economy\",\"name\":\"What is the App Economy? 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