The Best Real Estate Website Builder in 2024

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Creating an effective online presence is crucial for real estate professionals to attract leads and showcase property listings.

The best real estate website builder offers customizable templates, powerful contact forms, and seamless appointment booking tools tailored to your business.

Navigating the myriad of real estate site builders can be daunting. To simplify your decision-making process, we’ve meticulously reviewed and ranked the best real estate website builder platforms based on their ease of use, design capabilities, pricing structures, and customer support.

Wix - Popular, Easy-To-Use & Vast Template Library

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Shopify - Comprehensive Ecommerce Functionality And Support

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Square Online - Robust Integrated Ecommerce And POS Solution

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Webador - User-friendly Interface, Drag-and-Drop Functionality, and Intuitive Design Tools

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GoDaddy Website Builder - Affordable Plans And Reliable Hosting

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Squarespace - Stylish Templates And Built-In Ecommerce Features

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Ucraft - Offers Design Flexibility And Branding Customization Tools

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IONOS Website Builder - Offers Plenty Of Customization Options

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Weebly - Ecommerce Features & Integrated Marketing Tools In Free Plan

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The 10 Best Real Estate Website Builders 

  1. Wix — Customizable templates for realtors and property managers, allowing you to easily create stunning real estate websites
  2. Shopify — Lets you make eye-catching flyers and showcase striking imagery for your listings
  3. Square —  Simple drag-and-drop system for beginners that lets you schedule appointments, plan events, and launch campaigns
  4. Webador — One of the cheapest real estate website builders that also delivers customer insights with visitor reports
  5. GoDaddy — Excels at integrations, including with MLS and IDX
  6. Squarespace — Ideal for busy real estate agents who must manage multiple tasks, calendars, and appointments
  7. Ucraft — Customizable logos and an AI assistant that’ll evaluate customer experience on your site and set up automated support if needed
  8. IONOS — Provides responsive design and SEO tools in addition to privacy features right off the bat
  9. Weebly — Boasts an integrated library of social media marketing tools and SEO resources and offers AdWords credit
  10. Systeme.io — Multiple integrations plus ready-to-optimize sales funnels, which will help you close deals quickly and stay organized

1. Wix — Comes Stacked With Tons of Customizable Templates For Real Estate Agents

Best For Starting Price Free Custom Domain Free Version Standout Features on Cheapest Plan Ecommerce on Starter Plan
Best Overall $17/month Yes Yes Custom Templates No

Wix is a popular website builder renowned for its wide selection of real estate-specific templates and features. It’s a great choice for creating a real estate site quickly and easily.

With Wix, you get all the tools necessary to create an eye-catching design with drag-and-drop functionality. You also have plenty of opportunities to customize the site to reflect your business’s identity and increase its effectiveness.

Wix has ready-made templates designed specifically for real estate businesses. These templates come equipped with industry-relevant features such as listing management and animation capabilities to highlight attractive properties.

The platform offers advanced business solutions to streamline your workflow and increase profitability. Its integrated ecommerce solution allows customers to make purchases directly from your site, while its scheduling software helps you keep track of all your client appointments in one easy-to-access place.

This comprehensive suite of real estate business tools also includes marketing services such as SEO optimization and branding tools to help advertise your brand and attract more visitors.

It’s worth noting, however, that visitor analytics aren’t available on Wix’s free or Combo plans. Overall, though, Wix provides an impressive selection of features and services at a great price to help you create your perfect real estate website.

Pricing

Adapting to a variety of real estate business needs, Wix provides an appropriate option for every stage of growth – starting from the Enterprise plan, which provides comprehensive features including unlimited collaborators, multi-site management, and a dedicated success manager.

For scaling businesses, the Business Elite plan offers advanced marketing tools, unlimited storage, and advanced ecommerce capabilities.

On the other hand, the Business, Core, and Light plans cater to growing, engaging, and basic needs, respectively, with varying levels of collaborators, storage, and features like marketing tools and payment acceptance.

Pros pros

  • AI (ADI Tech) tailors site creation to preferences
  • SEO suggestions for better search visibility
  • Over 300 app integrations
  • Customizable listing management

Cons cons

  • Visitor analytics aren’t available on free or Light plans

2. Shopify — Striking Imagery & Functional Filters

Shopify logo

Best For Starting Price Free Custom Domain Free Version Standout Features on Cheapest Plan Ecommerce on Starter Plan
Showcasing $29/month Yes 3 Days Real-Estate Flyers Yes

Shopify is the go-to choice for many businesses, even more so now with its powerful tools dedicated to the real estate industry. With Shopify, real estate entrepreneurs can easily create and manage efficient online stores with numerous features and a custom-tailored design that reflects their distinct brand identity.

The platform stands out as one of the best in the market, providing users with an intuitive drag-and-drop interface, customizable themes optimized for property presentation, functional filters, and flyers tailored toward homeowners searching for their dream home.

Shopify’s functional filters allow customers to find properties quickly based on criteria such as location or price range. It even supports geolocations and maps, making it easier for buyers to identify listings with ease.

It also helps entrepreneurs create marketing materials such as flyers without hiring external providers, allowing them to spend less while ensuring quality output.

One unique feature Shopify offers is its Create Real Estate Flyer tool. This tool allows professional real estate agents and brokers to access high-quality images of their listed properties, making promotions more effective—no templates and real estate website designers are needed.

Although pricey compared to other platforms, Shopify’s scalability can save a significant amount of money in the long run. Overall, entrepreneurs who wish to save time and money while presenting their properties beautifully will find Shopify an excellent value for money.

Pricing

The Basic Plan suits small enterprises and covers store setup, product shipping, and payments. The Advanced Plan is ideal for medium to large real estate businesses and offers advanced reporting and brand expansion features.

The Plus Plan is designed for high-volume real estate enterprises, with exclusive tools like customizable checkouts and the lowest transaction fees.

Pros pros

  • Allows diverse selling through multiple channels
  • 6,000+ app integrations
  • 24/7 customer service
  • Abandoned cart recovery

Cons cons

  • Costs more than other comparable tools

3. Square — Effortless Drag-And-Drop Design

Best For Starting Price Free Custom Domain Free Version Standout Features on Cheapest Plan Ecommerce on Starter Plan
Beginners $29/month Yes Yes Plan and Hype Events Yes

Square is best known as a point-of-sale (POS) system provider, but it also offers a real estate website builder for agents—perfect for those new to web creation.

The platform’s website builder is incredibly user-friendly, with styling tools that allow users to customize the color scheme, fonts, and image shapes, in addition to the over 500+ templates already available.

For beginners and those who are looking for quick setup times, Square offers a wide selection of customizable templates and tools. With drag-and-drop widgets and design tools such as font styling, color palettes, and background images, agents can make their real estate websites appear professional yet visually appealing.

Where Square excels even further in regard to its real estate capabilities is allowing users to schedule appointments online or plan events such as open houses or webinars directly from their real estate websites.

When you use the built-in scheduling tool, customers can easily view your availability right when visiting your site and book an appointment or register for an event without any additional effort needed on behalf of yourself or a staff member.

However, it’s worth considering that Square may limit customization options. While the platform does have some styling capabilities, advanced HTML or CSS coding must be done outside of the website builder to customize certain aspects.

Pricing

The Free tier allows selling in various settings without setup or monthly fees, only charging for payments processed.

The Plus tier provides advanced features for real estate professionals, with the flexibility to upgrade or cancel. For more complex operations, the Premium plan offers better rates and advanced features.

Pros pros

  • Seamless integration of payment processing for deposits
  • Built-in inventory management system
  • Free domain for paid plans
  • Built-in marketing tools

Cons cons

  • Limited customization options
Square Online

4. Webador — Cheapest Real Estate Website Creator

Logo for Webador

Best For Starting Price Free Custom Domain Free Version Standout Features on Cheapest Plan Ecommerce on Starter Plan
Budget-Friendly $0/month Yes 3 Months Visitor Report Yes

Webador’s website builder provides real estate professionals with an easy and effective way to create professional websites. The builder offers a variety of customizable templates, so users are sure to find something that matches their real estate business needs.

In addition, Webador is equipped with powerful ecommerce capabilities, making it possible for users to launch a fully functioning web shop with credit card payments and stock management integrated into the platform.

What sets Webador apart from other real estate website builders is its Lead Tracking feature, which helps you to track and analyze the origins of your visitors and find new leads.

With this feature, you can easily follow up on all your potential customers and increase revenue. The Visitor Report tool gives you insight into where your customers come from so you can better strategize for success.

Webador’s webshops are some of the best in the industry. You’ll have access to stock management tools as well as integration with credit card payments so that buying online is easy for your customers.

Furthermore, all Webador sites come standard with faster loading times and are mobile-friendly, meaning they’ll look great regardless of the device used for viewing them.

Finally, should you run into any issues while setting up or optimizing your real estate website on Webador, there’s no need to worry – their customer support team is always available to assist you in getting the site perfect for launch.

Although Webador lacks some template options compared to other real estate website builders, this shouldn’t be an issue if aesthetics are less important for your business than functionality.

Pricing

Offering the first six months of any paid plan for completely free, Webador lets real estate professionals effortlessly establish their online footprint.

Webador Business stands out with its powerful online listing capability, which is perfect for ambitious realtors seeking to showcase and sell their listings and services. Webador Pro’s personal mailbox feature elevates professionalism and client communication.

Webador Lite offers a personalized domain name, empowering users to establish a distinctive online presence. Meanwhile, Webador Free caters to starting realtors, providing a cost-free platform for basic real estate website builders.

Pros pros

  • Integrated email marketing automation
  • Ecommerce tools with credit cards and stock management
  • SEO resources to help sites rank higher
  • Unique interactive pop-up and notification builder

Cons cons

  • Limited templates compared to platforms like Wix

5. GoDaddy — Exceptional MLS & IDX Integrations

Best For Starting Price Free Custom Domain Free Version Standout Features on Cheapest Plan Ecommerce on Starter Plan
Creating Listings $10.99/month Yes Yes MLS/IDX Integration No

GoDaddy makes it easy to build a real estate website from start to finish. This is an invaluable tool for the busy realtor or property manager.

Known as one of the cheapest domain hosting services, you can create a stylish and interactive site in minutes featuring MLS/IDX Real Estate Listing Integration, WordPress integration, and even a real estate domain.

The MLS/IDX Real Estate Listing Integration is one of GoDaddy’s platform’s standout features. It allows you to quickly turn property listings into sales.

The dedicated listing section allows detailed descriptions of each individual home so visitors have access to all pertinent information. This innovative feature also allows customers to make direct offers on homes without having to make any further contact.

GoDaddy also integrates with WordPress, giving users access to one of the most powerful content management systems around. This feature allows realtors and property managers to customize their sites as much or as little as they’d like without having to employ the services of an outside source.

GoDaddy also provides clients with a custom real estate domain, making it easy for potential buyers to search and find your site without extra clicking.

This feature adds an extra layer of credibility to your website, as customers will be assured they’re dealing with a recognized brand. It’s worth considering that GoDaddy doesn’t offer a free site transfer, though. For those looking to switch domains, the move may incur some added costs.

Pricing

The Basic plan includes website building, marketing tools, and payments. The Premium plan adds appointment scheduling and enhanced marketing. The Ecommerce plan enables online sales with marketplace integration.

Pros pros

  • Personalized recommendations to improve website performance
  • Free domain registration for first-term
  • 30-day money-back guarantee
  • 24/7 support

Cons cons

  • No free site transfer
GoDaddy Website Builder

6. Squarespace — Simplified Calendar & Invoice Management

Best For Starting Price Free Custom Domain Free Version Standout Features on Cheapest Plan Ecommerce on Starter Plan
Scheduling $16/month Yes 14 Days Calendar Coordination No

Squarespace is an intuitive, all-in-one website builder that helps real estate firms and agents create a visually appealing online presence with ease. Its comprehensive platform allows users to schedule viewings, manage invoices, and host video conferencing.

For real estate professionals who need a reliable web solution for their business, Squarespace provides outstanding features designed specifically for the industry.

One key benefit of using Squarespace when creating a real estate website is its calendar coordination feature, which makes it easy to track showings and potential buyers’ interests.

Users can conveniently post upcoming open house events, notify contacts about upcoming visits, or generate forms for customers waiting in line – all from one unified dashboard interface.

Furthermore, this timetable tool helps agents easily organize details such as dates and times so they never miss or double-book important meetings or appointments.

Invoicing is another essential tool for managing financial transactions directly on your Squarespace site. This feature enables clients to pay bills securely from the convenience of their internet browser without ever having to leave your website page.

Moreover, users can also use the integrated video conferencing feature to help give potential customers an immersive property viewing experience without having to attend the showing personally.

While Squarespace does not offer a free version, its comprehensive platform features make it worth the price for real estate professionals needing a reliable website solution.

Pricing

Squarespace’s pricing options for real estate businesses begin with the Personal plan, providing customizable templates for mobile-optimized property websites.

The Business plan extends to integrated ecommerce and advanced analytics with a 3% transaction fee and is geared towards audience growth and payment initiation, including advanced website analytics and checkout on your domain.

In contrast, the Commerce Basic plan, available for $28 per month, goes a step further by offering powerful merchandising tools and features, all without transaction fees. Finally, the Advanced Commerce plan offers a robust ecommerce platform with all the necessary tools you need to be an advanced seller.

Pros pros

  • Large selection of templates ready for launch
  • Easy to customize with own images
  • Intuitive backend design
  • All-inclusive platform with built-in website analytics

Cons cons

  • Intricate customization options might be overwhelming for beginners
Squarespace

7. Ucraft — Highly Customizable Websites For Realtors

ucraft Logo

Best For Starting Price Free Custom Domain Free Version Standout Features on Cheapest Plan Ecommerce on Starter Plan
Customization $10/month Yes 14 Days Professional Logo Maker Yes

Ucraft is an ideal platform for real estate businesses looking to build and manage their website.

Created with customization in mind, this website builder has a comprehensive suite of features enabling users to easily create multilingual websites, set permissions for team collaboration, pick from ready-made layouts, use custom Google fonts along with design options, and get metrics from the Hoory AI Assistant.

Ucraft includes a logo maker so you can customize your branding across all marketing channels, both online and offline.

Even if this website builder isn’t considered one of the easiest drag-and-drop platforms out there today, it does provide a lot more features than other sites do, allowing more control over aspects such as security and privacy geolocation, among others.

The platform enables real estate businesses to set up automated support using its Hoory AI Assistant feature. This feature evaluates customer experience on the site and ensures positive interactions throughout their visit by providing necessary help at vital moments within the onboarding, booking, and checkout processes.

Following customers’ behavior, the AI evaluates user experience and looks for potential issues to prevent them from happening. Moreover, Ucraft offers localization capabilities, making your website available in different languages and enabling it to reach a larger audience.

Lastly, those looking into Ucraft will be pleased to find that they offer affordable pricing plans and a 14-day free trial – letting you test and explore all the features this website builder offers before deciding whether it’s right for you.

Pricing

Ucraft’s eCommerce Starter plan is a great starting point for real estate businesses. It allows you to create a real estate website with essential features. For more advanced options, the eCommerce Growth plan offers unlimited pages and 24/7 support.

The highest-tier eCommerce Unlimited plan is designed for comprehensive needs, including multilingual support and membership features. All plans come with a free domain.

Pros pros

  • Ideal for delivering eye-catching images
  • Users can connect a domain for free
  • Built-in security and analytics features
  • Free logo maker available

Cons cons

  • Not as user-friendly as drag-and-drop builders or design-assisted platforms

8. IONOS — Responsive Design & SEO Focus

Best For Starting Price Free Custom Domain Free Version Standout Features on Cheapest Plan Ecommerce on Starter Plan
SEO $1/month Yes 30 Days SEO-Focused Responsive Design Yes

IONOS is a go-to choice for those seeking to create websites for real estate agents. SEO and design are two critical components of a great website, and IONOS’s features cover both.

With their responsive design, you can easily create a user-friendly experience on desktop and mobile screens alike. Additionally, the built-in privacy tools ensure that information between agents and their customers is secure throughout each transaction. And to cap it all off, they also guarantee uptime for your website at 99.9%.

IONOS’s SEO-focused design uses minimal code customization to ensure your site automatically adjusts to the screen and device. This ensures anyone visiting your site will have an easy-to-navigate experience with appealing visuals.

As most people use mobile devices for browsing, this feature makes IONOS highly recommended for creating a professional real estate website.

IONOS also provides several privacy tools that are customizable depending on one’s location. Whether sharing address information, talking about neighborhoods, or more sensitive data like financial records, agents and customers can expect a secure transaction.

Not only do real estate professionals know their client’s data is being handled properly, but clients will be trusting when doing business with an agent provided by IONOS.

With its Guaranteed Uptime feature, your website is promised over 99% uptime in any given month of use for maximum availability. This guarantee even supports changes made during critical periods such as holidays and other special days typically associated with real estate transactions.

Having considerable experience with ecommerce websites and having partnered up with major hosting companies, you can trust that this feature will keep your website running smoothly for years to come.

Pricing

IONOS offers a range of plans designed for real estate businesses, each with significant discounts for the first six months. From basic website building to advanced online store features, IONOS provides tailored options.

These plans include domain registration, professional email services, customizable templates, and storage options. As you scale up, you’ll access more features like advanced editing, unlimited web pages, and SEO optimization tools, ensuring your real estate business can establish a strong online presence.

Pros pros

  • Affordable introductory rates as low as $1 per month
  • Unlimited storage on Business and Expert plans
  • Fast website load speeds
  • Free Wildcard SSL certificate

Cons cons

  • Upselling can lead to higher costs than initially anticipated
IONOS Website Builder

9. Weebly — Long-Term Digital Marketing Solution

Best For Starting Price Free Custom Domain Free Version Standout Features on Cheapest Plan Ecommerce on Starter Plan
Digital Marketing $0/month Yes Yes Integrated Social Media Marketing Yes

Weebly, in terms of real estate websites, is one of the best website builders for real estate agents who are just starting out and want to create a powerful, professional website without any technical skills.

The platform offers integrated marketing tools, such as Facebook ads, automated email campaigns, SEO tools, and AdWords credit, to help real estate agents quickly find and market to new customers.

When it comes to digital marketing, Weebly provides all of the key features that real estate professionals need. Firstly, it focuses on SEO optimization so your website appears at the top of search engine results pages (SERPs).

It also includes integrated social media marketing capabilities such as Facebook Ads and creating customized landing pages tailored to target specific customer segments.

To give users an even bigger boost when getting started online, Weebly also offers Adwords credit, allowing promotional activities on Google Platforms (such as search and display ads) without spending any money upfront. This can be a game-changer for many real estate firms looking to grow their online presence.

Finally, users also benefit from Weebly’s excellent customer support. Real estate professionals can access a range of helpful tutorials and FAQs through the Weebly website, as well as professional email, phone, and chat support should any issues arise.

The only thing worth noting here is that unless you opt for one of the more expensive plans, users may be subject to square ads – something to be aware of when budgeting.

Pricing

Weebly offers a tiered pricing structure, starting with a Free plan that covers basic site features and SSL security. For real estate businesses looking to enhance their online presence, Weebly’s Professional and Performance plans provide advanced marketing tools such as SEO, lead capture, and pop-up notifications.

Weebly website builder pricing

Pros pros

  • Widget-based site builder
  • Ecommerce capabilities allow users to sell unlimited items (U.S. only)
  • No programming skills or real estate web designers required

Cons cons

  • Site has Square ads

10. Systeme.io — Email Marketing & Sales Funnel Optimization

Best For Starting Price Free Custom Domain Free Version Standout Features on Cheapest Plan Ecommerce on Starter Plan
Email Marketing $0/month Yes Yes Multiple Email Marketing Integrations Yes

Systeme.io comes highly recommended as one of the best real estate agent website builders. The platform offers a fast and easy-to-use web design with professional templates, a drag-and-drop editor, and more features that are tailored specifically for real estate professionals.

Easily manage multiple email marketing integrations, set up sales funnels, and create and design blogs – Systeme.io is packed with helpful resources to start your online business off right

Systeme.io is one of the best websites for real estate professionals, as it offers tailored functions like multiple email marketing integration, sales funnels ready to be set up in minutes, and the possibility of creating free forever accounts.

This combination allows users to maximize their reach by targeting larger audiences without spending too much time constructing campaigns from scratch—everything just works together automatically.

Systeme.io’s integrations are a standout feature. They allow users to easily send newsletters and campaigns by selecting from over 20 different email service providers, like MailChimp and ConvertKit.

With Marketers being given access directly through their platform interface, this makes it super simple for them to create detailed Automation and workflows, which essentially run on autopilot. They can focus on other areas of their business instead.

Another great feature is the sales funnel capability. With a few simple clicks, users are able to set up entire campaigns, from Landing and Sales Pages to Upsells and Downsells, without any coding or programming experience.

The free forever account allows real estate entrepreneurs lacking technical knowledge and budget constraints access to Systeme.io’s building functionality, making it an awesome option for those just getting started online.

Pricing

Systeme.io offers a range of plans tailored to different needs, from a free option to Startup, Webinar, and Unlimited plans. The Free plan provides essential features like unlimited email sending, one sales funnel, and basic automation, which is suitable for smaller user bases.

The Startup plan offers increased capacity for contacts, multiple sales funnels, and more advanced automation. The Webinar plan is designed for advanced users, providing unlimited contacts, sales funnels, and advanced automated workflows, along with features like evergreen webinars and community support.

The Unlimited plan offers unrestricted access to all features for unlimited contacts, sales funnels, and additional perks such as running your affiliate program and personalized coaching sessions.

Systeme.io website builder pricing

Pros pros

  • User-friendly with drag-and-drop builder and pre-designed templates
  • All-in-one platform to save time and money
  • Ability to automate business processes, including marketing automation

Cons cons

  • Limited design freedom with few design blocks and a limited dashboard

The Best Real Estate Website Platforms Reviewed

Here’s a comparison table for a quick guide to the market’s best real estate website builders in terms of service capabilities, cost-effectiveness, and experience.

Best Real Estate Website Builders  Best For Starting Price Free Custom Domain Free Version Standout Features on Cheapest Plan Ecommerce on Starter Plan
Wix Best Overall $17/month Yes Yes Custom Templates No
Shopify Showcasing $29/month Yes 3 Days Real-Estate Flyers Yes
Square Beginners $29/month Yes Yes Plan and Hype Events Yes
Webador Budget-Friendly $0/month Yes 3 Months Visitor Report Yes
GoDaddy Creating Listings $10.99/month Yes Yes MLS/IDX Integration No
Squarespace Scheduling $16/month Yes 14 Days Calendar Coordination No
Ucraft Customization $18/month Yes 14 Days Professional Logo Maker Yes
IONOS SEO $1/month Yes 30 Days SEO-Focused Responsive Design Yes
Weebly Digital Marketing $0/month Yes Yes Integrated Social Media Marketing Yes
Systeme.io Email Marketing $0/month Yes Yes Multiple Email Marketing Integrations Yes

Methodology

How We Review And Test Website Builders

To provide our readers with accurate and well-informed recommendations, we test the most popular website builders on the market to find the best options for you. Our methodology consists of the following criteria:

  • Template Variety and Quality: We evaluate the range and quality of pre-designed templates offered by each website builder, considering factors like aesthetics and customization options.
  • Mobile Responsiveness: We test the responsiveness of websites created with each builder to ensure they display correctly and function smoothly on various devices, including smartphones, tablets, and desktops.
  • Customization Options: We examine the level of customization available within each website builder: layouts, fonts, colors, custom CSS or HTML code.
  • Ease of Use: We assess the user interface and overall usability of each website builder to determine how intuitive and beginner-friendly the website builder is.
  • Speed and Performance: We measure the load speed and performance of websites built with each website builder, considering factors such as page load times, image optimization, and caching options.
  • SEO Features: We analyze the built-in SEO tools and features offered by each website builder, including meta tags, sitemaps, URL structures, and integration with analytics platforms.
  • E-commerce Functionality: We evaluate the e-commerce capabilities of each website builder, assessing product listings, inventory management, payment gateways, and order processing.
  • Integrations: We look at the integration capabilities of each website builder, including compatibility with third-party tools such as email marketing software, CRM systems, and social media networks.
  • Customer Support: We test the responsiveness and availability of customer support offered by each website builder, such as available support channels, response times, and user satisfaction ratings.
  • Scalability and Flexibility: We evaluate the scalability and flexibility of each website builder, considering factors such as the ability to add new pages, features, and functionality as the website grows and evolves.
  • Security Features: We review the security features of each website builder, including SSL encryption, malware scanning, and regular security updates.
  • Analytics and Reporting: We examine the analytics and reporting capabilities of each website builder, including the availability of built-in analytics tools, integration with external analytics platforms.

How To Choose the Best Real Estate Website Builder

The real estate industry has been steadily building momentum in recent years, with the value of the Real Estate market reaching $113.6tn in 2023. Consequently, more realtors are investing in website builders to tap into this growth and further their businesses.

Real estate website builders can help realtors get started online quickly and easily, allowing them to get their message out there to potential clients, create engaging content that users positively respond to, and effectively advertise their skills.

When comparing, there are some key factors that should be considered to ensure the right choice is made and you get the best real estate website for your needs:

SEO & CRM FeaturesUse Case & CustomizationDomains & HostingPricing & ScalabilityEase of Use & Customer Reviews

Having robust SEO functionality (search engine optimization) is important for any website’s success–it ensures visibility on search engines like Google and Bing when potential customers search for related terms or keywords.

Also, having effective CRM features (customer relationship management) will enable realtors to keep track of leads and nurture relationships with those who may become clients later on. It’s worth researching the SEO/CRM features available on various platforms as part of the comparison process.

If you want a separate real estate CRM, check out our reviews of the best real estate CRM solutions.

Consider what type of use case this website serves – will it be used solely as a digital business card to introduce yourself with 120-230 plain text characters/long bio links? Or do you need advanced features such as appointment scheduling? Linking your listings to Google Maps can help potential clients understand the full story.

Realtor websites often have very specific requirements, so ensure the website builder being assessed supports sufficient customization options to meet these needs.

Domain and hosting are integral components of a real estate website design. Check what plans are offered and how reliable they are.

Uptime is key; customers won’t be able to look at your information if the site is down. What type of support do they offer (e.g., chat, support tickets)? Additionally, look into any extra features that may be on offer, such as email hosting or certificate security (SSL).

Figure out what budget you have set aside for website building before even beginning analysis of different platforms. You want to avoid unpleasant surprises when setting up a company’s finances.

It’s also important to consider scalability—can additional services or features be added in the future without breaking the bank? Is there an option for growth while remaining within budget? Look into each platform carefully to review all pricing structures before making a commitment.

When choosing a platform, the usability factor should not be overlooked. Make sure the interface is intuitive; it should provide guidance rather than getting stuck in the settings and not knowing how to get out.

Read online reviews, as these can provide great insight into whether a platform is providing service as expected or if there are any setbacks not stated by the promoter beforehand. Also, look for platforms’ awards or recognitions.

How to Build a Professional Real Estate Website: A Quick Guide

Creating a professional real estate website is an important step in succeeding in the real estate industry. A website can help you generate leads, showcase listings, and build credibility for your business. Here’s a quick guide on how to build a professional realtor website:

Step 1 – Choose a Website Builder

Select a website builder. We’ll use Wix for this example.

Go to Wix.com

Step 2 – Sign Up and Access Dashboard

Sign up on the Wix website and log in to access your dashboard.

Sign up using Facebook, Google, Apple, or an email

Step 3 – Pick a Template

Browse Wix’s template library and choose a real estate template.

On the search bar, type “real estate”

Step 4 – Enter the Editor

Click “Edit This Site” to enter Wix’s website editor.

Start editing your website

Step 5 – Customize Content

Edit text, images, backgrounds, and buttons using the editor tools.

Edit fonts and background images

Step 6 – Publish Your Website

Click “Publish” in the editor to make your real estate website live. You can also consider upgrading to a custom domain.

Now your website is ready

FAQs

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Which site is best for building a website?

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Do I need an IDX website in real estate?

Nick Saraev
Tech and SaaS Expert
Nick Saraev
Tech and SaaS Expert

Nick Saraev is a writer & entrepreneur who pivoted from a path in medicine to forge a series of successful digital media businesses. He's been featured in Popular Mechanics, Apple News, & Bloomberg, and is an Amazon Kindle best-seller. He has extensive experience in the tech and SaaS industry, writing in-depth guides to help users grasp technical concepts better.

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