Smart Tag 2 vs AirTag: Which Is Better?

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Smart Tag 2 vs. AirTag: Which is better? The subjective opinion on that may well rely on which side of the Android vs Apple debate you land on.

But we are going to look past that (for the moment) and focus objectively on the tech, the features, the specification, and the price tag that comes with a ubiquitous, always-on tracker.

If your choice of smartphone does not somewhat sway your decision, which is the better tracker in 2024? Let’s find out.

Key Takeaways

  • Both Apple AirTags and Samsung SmartTag2 are restricted to their ecosystems.
  • The SmartTag 2 offers a built-in keyring hole, but AirTag requires an accessory.
  • AirTag benefits from a massive tracking network due to the iPhone’s ubiquity.
  • SmartTag2 can integrate with Samsung’s SmartThings to add smart home functionality.
  • AirTag battery lasts around a year. SmartTag 2 has a 500-day battery life, although power saving mode extends it to 700 days.

SmartTag 2 vs AirTag: Features

Samsung SmartTag 2

Although Samsung’s original SmartTag lacked features, these concerns were ironed out in this second-generation model.

Setup is straightforward and managed by Samsung’s SmartThings Find network. If you are already invested in Samsung’s SmartThings ecosystem, you can also use the SmartTag 2 as a remote-controlled smart home device. But this is probably aimed at an incredibly niche audience.

But the SmartTag 2 is not a one-size-fits-all that will be useful to every Android user. The SmartTag 2 can only be used with Samsung phones, meaning it’s back to a Tile tracker if you own a different Android phone brand.

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The Galaxy SmartTag 2 tracker.
The Galaxy SmartTag 2 tracker. (Samsung)

Apple AirTag

It’s hard to believe three years have passed since Apple introduced AirTags. If anything moved, users would put an Apple AirTag on it, whether it be their luggage, pets, or children. From a tech standpoint, the AirTag is neck and neck with the SmartTag 2. However, this could change with the release of AirTag 2 next year.

The ubiquity of iPhones means there is a massive network for out-of-network finding, and separation alerts will let you know when you have left your keys behind. Much like Samsung, the Apple AirTag is only compatible with iPhones, but regulatory changes in Europe could open up the possibility of cross-platform tracking detection.

A four-pack of Apple airtags
A four-pack of Apple airtags. (Apple)

Our Verdict

Galaxy SmartTag2. Although the features on both trackers will ultimately help you find your stuff, the additional SmartThings features just edge this for Samsung.

SmartTag 2 vs AirTag: Design

SmartTag 2

The SmartTag 2 deviates from the traditional square, card shape, or circle designs of most trackers. The pill-shaped SmartTag2 is available in black or white and weighs less than half an ounce. This tracker also has a metal loop, so you can easily attach it to your key ring without needing to buy another accessory.

AirTag

It shouldn’t be surprising that the Apple AirTag focuses on aesthetics with a circular shape and polished stainless steel back. However, while getting distracted by its looks and easy integration with its ecosystem, the stainless steel design scuffs very easily.

The lack of built-in holes for attachments feels like a foolish oversight or a cash grab for asking users to spend another $35 for an Apple keyring.

Our Verdict

The SmartTag 2 edges it again by introducing the most simple and practical of features: a keyring hole that removes the need for another accessory that costs more than the tracker.

Smart Tag 2 vs AirTag: Specs

Feature SmartTag 2 Apple AirTag
Battery CR2032 CR2032
Battery life 500 days (700 days with Battery Saver Mode enabled) More than 365 days
IP rating IP67 IP67
Connectivity Bluetooth Low Energy v5.3 + UWB, NFC Bluetooth Low Energy + UWB, NFC
Bluetooth range 120m 10m – 30m
Dimensions 28.8 x 52.44 x 8 mm 31.9 x 31.9 x 8 mm
Weight 13.75g 11g
Compatibility Samsung phones running Android 9.0 and above Apple iPhones running iOS 14.5 and above
Keyring hook Built-in Only with separately purchased keyring holder

From a tech standpoint, the Smart Tag 2 vs AirTag are much more similar than both parties would like to admit.

Both contain Bluetooth LE, Ultra Wideband, NFC , and an IP67 water resistance rating. Although both trackers use a replaceable CR2032 battery, you can expect around 12 months of use out of your AirTag. However, Samsung states that 500 days of regular use can be extended to 700 days with its unique power-saving mode.

Our Verdict

It’s another close battle, but the SmartTag 2 once again edges it with a slightly longer battery life.

Smart Tag 2 vs AirTag: Price

AirTag

Apple has priced the AirTag at $29. You can also get a four-pack at $99 to save some money. Since the AirTag has been around for a while, it’s widely available via retailers, and you can often find it cheaper online.

SmartTag 2

The Samsung Galaxy SmartTag 2 has a similar list price of $30 and is widely available via the usual retailers. Additionally, discounted pricing is available for the Samsung tracker, similar to AirTag.

“Our winner is…”

What difference does a dollar make? Enough. On price alone, AirTag edges this with the increasing number of available offers online. We also expect prices to drop further as Apple tries to clear stock to make way for the AirTag2 in 2025.

Smart Tag 2 vs AirTag: Overall Winner

With remarkably similar tech and trackers working exclusively with their brand’s ecosystem, your smartphone choice will predictably determine which tracker is best for you.

However, the Galaxy SmartTag2 has slightly better battery life and an additional multipurpose button for use with smart home products.

If we put our allegiances to one side, these features make the Samsung Smart Tag 2 technically better than the AirTag. All of these highlight how the AirTag is beginning to show its age and why Apple is finally working on Apple AirTag 2.

The Best Tracker If You Are Not a Samsung Or Apple User?

If you have little interest in joining the Samsung or Apple ecosystem, there are many other trackers, such as the Tile (Mate, Slim, or Pro) or Chipolo.

These also provide more options to Android users. For example, the credit card style Tile Slim will fit nicely in your wallet or purse.

The Bottom Line

The battle between the Galaxy SmartTag 2 vs AirTag has a predictable conclusion. Both devices offer similar features and reliable tracking, but their compatibility restrictions make them less appealing to users unimpressed by tech giants trying to lock people into their brand.

It’s not just about which smart tag is better—it’s about which one fits into your daily life. And while the choice becomes simple if you are already invested in the Apple or Samsung ecosystem, there are cross-platform solutions such as Tile for everyone else.

If only Samsung and Apple could see the world beyond its walled gardens.

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Neil C. Hughes
Senior Technology Writer
Neil C. Hughes
Senior Technology Writer

Neil is a freelance tech journalist with 20 years of experience in IT. He’s the host of the popular Tech Talks Daily Podcast, picking up a LinkedIn Top Voice for his influential insights in tech. Apart from Techopedia, his work can be found on INC, TNW, TechHQ, and Cybernews. Neil's favorite things in life range from wandering the tech conference show floors from Arizona to Armenia to enjoying a 5-day digital detox at Glastonbury Festival and supporting Derby County.? He believes technology works best when it brings people together.

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